Llewelyn Davies was appointed to design a luxury patients’s hotel for cancer patients, the first of its kind in the UK, developed by UCLH Charity. The refurbishment, within two floors of an existing office building, provides 4* hotel accommodation with direct links to the adjacent UCLH Macmillan Cancer Centre in the event of an emergency. The project has been an overwhelming success with significant national media interest. The brand identity, also by Llewelyn Davies, was coordinated with the mood of the overall interior, artwork, wayfinding signage, website, staff uniforms and printed materials.
Innovation + added value